TRANSFORM YOUR MAILERS WITH DIGITAL CAMPAIGNS THAT BOOST RESPONSE BY 23-46%
A game-changer for direct mail marketers. Direct Mail Accelerator brings you the benefits of integrating direct mail with digital marketing without big spends in time or money. The result: Up to 23-46% higher response over direct mail alone.
Contact us now to see how.
We start with your mailer and list... whether you provide them to us, or we source them for you.
Our turnkey program then takes it from there. We create an omni-channel campaign combining social and online ads that work in concert with your mailer to reach your customers in their favorite places. And for mere pennies per piece.
See the video.
Fact: 80% of sales are made between the 8th and 12th contact. So we wring every last possible conversion from your list with repeat touches across Facebook, Instagram and Google Ads.
Find out more.
Plus, response is tracked across all media. And reported online via a dashboard customized to your campaigns.
SEE HOW WE LIFT RESPONSE,
WITHOUT YOU LIFTING A FINGER
Watch Direct Mail Accelerator bridge the gap between direct mail and digital marketing to deliver first-class omni-channel campaigns for a price that delivers incredible value. Driving higher response and ROI, Direct Mail Accelerator tracks and reports on interactions across every channel providing insights that help you create and win more business.
Find out more with a FREE consultation.
DR. JACK PLAWNERWe're probably getting around $37,000 a month in gross revenue as a result.”
HIGHER RESPONSE IN 5 EASY STEPS
Time is money in any business. And we know you want to stay focused on your business, not the complexities of digital marketing. So we handle everything needed to manage seven key technologies deployed across five channels. Here's how:
STEP 1 - We begin with your direct mail piece and mailing list. Ads are then created and sent to targets' Facebook and Instagram accounts the day your mailer drops.
STEP 2 - Your mailers are delivered and tracked as is every resulting website visit. Plus, recipients who are signed up for USPS Informed Delivery® (over 20 million) receive a pre-delivery warm-up email featuring your message and offer.
STEP 3 - Every call from your mailing is tracked and recorded via a unique phone number so you can gauge the effectiveness of your messaging and sales process.
STEP 4 - Since 80% of sales happen between the 8th and 12th contact, we automatically post follow-up ads to your audience's Facebook and Instagram newsfeeds.
STEP 5 - No leads left behind! Every respondent who visits your website is also retargeted multiple times with follow-up Google Ads matching your mailer's design.
HOW 7 KEY TECHNOLOGIES ADD UP FOR YOU
Direct Mail Accelerator integrates seven technologies vital to achieving your direct marketing goals into a single package. Here's what each does for you:
social match
80% of sales are made between the 8th and 12th contact. Social Match uses your mail list to deliver Facebook and Instagram ads to your audience before and after each mailing.
mail tracking
Direct Mail Accelerator tracks your mail delivery down to each individual piece, so you can ramp up for increased website hits and call volume.
informed delivery
Recipients signed up for this USPS service receive an email reflecting your mailer's design, messaging and offer prior to delivery of the mail pieces.
call tracking
Each call is tracked and recorded with full demographic and geographic data attached. A true force multiplier for boosting returns from future campaigns.
online follow-up ads
We retarget website visitors with Google Ad follow-ups that are proven to increase interest, conversations and sales.
social media follow-up
Social media follow-up ads deliver your message where your audience hangs out and gives them another opportunity to head to your website.
lead match
Identify and track who comes to your website from your mailing while converting anonymous visitors into qualified prospects. Enables you to easily create a new mailing list of qualified prospects to be used in follow-up campaigns.
DR. JASON MONROEWe really upped our game and increased our conversion rate from 18% to 47%.”
Village Green Dental
Success Stories
Medical Billing
Lead Generation
In this case study, learn how a targeted campaign using direct mail and digital ads generated leads for significant, ongoing monthly revenue.
Real Estate
Lead Generation
Find out how the problem of visitors leaving a website without taking action was solved by using retargeted digital ads that reinforced their direct mail campaign.
Insurance
Revenue Generation
Using a multi-drop, budget-friendly campaign this insurance agent achieved an ROI of 545%! Read this success story to learn more.
Financial Services
Lead Generation
By integrating direct mail with digital strategies, this campaign created top-of-mind awareness and brought prospects back to their website for a very important second consideration.
Home Improvement
Revenue Generation
This savvy contractor used direct mail that featured a money saving offer and compelling tagline. Combined with an omni-channel media mix and real-time dashboard, they tracked and closed new customers.
Athletic Club New Members Campaign
Case Study
Learn how a marketing campaign exceeded new member goals by more than 300% and achieved sky-high ROI for a modest investment using print, digital, and personalized communications.
