April 15, 2019

Direct Mail Tips: Part 1

Ritter’s is happy to introduce our new you tube series: Direct Mail Tips. As direct mailers, we get asked frequently: how can I make my mailer stand out in the clutter of my prospect or client’s mailbox? This series is designed to give you different tips and will show you real samples we have received in the mail that caught our eye.

Please let us know if you have any tips of your own.

Part 1 focuses on using different address fonts to get your direct mail piece noticed.



Direct Mail Tips: Part 2

Part 2 focuses on using different types of envelopes to get your direct mail piece noticed.



Direct Mail Tips: Part 3

Part 3 focuses on using consistent messaging to get your direct mail piece noticed.



Direct Mail Tips: Part 4

Part 4 focuses on utilizing taglines/additional wording on the envelope to make your direct mail campaign more successful.



Direct Mail Tips: Part 5

Part 5 focuses on using a non-standard size to make your direct mail campaign more successful.



Direct Mail Tips: Part 6

Part 6 focuses on using a tip-on to make your direct mail campaign more successful.